Train frontline workers like never before.
Boost sales like never before.

The mobile-first learning platform that turns short videos into real-world sales impact — for brands, retailers, and the teams who sell your products.

Trusted by 100+ brands

Versace
Google
Coca-Cola
L'Oréal
Hennessy
P&G
Grey Goose
Ryanair
Michael Kors
Jameson Whiskey
Sanofi
Peroni

The problem with frontline training today

It is too long, boring and forgettable.

Team members don't finish it. They forget it.

It rarely reaches everyone.

Distributed teams, casuals, contractors — all disconnected.

It doesn't change behaviour.

Zero measurement. Zero reinforcement. Zero fun.

We rebuilt training for frontline teams.

Fast. Engaging. Reward-driven. Impossible to ignore.

How frntlne works

1

Learn

We deliver your product knowledge and sales skills in entertaining, social-media-style short videos. Our content is optimised for memory retention and recall, so your team members actually remember what matters.

2

Activate

Team members learn through an intuitive platform with fun, easy questionnaires that build confidence and help identify real opportunities to sell your product.

3

Measure

We make training impact and outcomes measurable. Track completions and performance, measure changes in confidence and knowledge, NPS score and more so you can gain real insights from the frontline.

Results that speak for themselves

FOR BRANDS
FOR RETAILERS
FOR TEAMS

Built for brands that want results

Increase Sales

Team members who know about your products and how to sell them, make informed recommendations more often lifting conversion and share of voice.

Drive Real Product Knowledge

Team members learn fast through short, mobile-first training proven to boost recall and confidence.

Actionable Insights & Reporting

Get clear insights on team members understanding, sentiment, and opportunities to improve execution.

High Completion Rates, Fast

Our spaced-repetition method delivers industry-leading engagement and completion within days.

Empower your team members

Increase Spend Per Head & Sell-Through

Better-trained teams confidently recommend the right products, boosting sales and spend per head.

Improve Customer Experience

Team members serve customers faster and more accurately with clearer product knowledge.

Zero Cost to Implement

No setup fees, no integration required — retailers get immediate value with no overhead.

Clear Insights for Store Managers

Simple reports show what team members know, where gaps are, and how to improve in-store performance.

Learn, earn, and grow

Learn fast — anywhere, anytime

Quick lessons that fit into your busy day.

Earn rewards

Cash, prizes, and recognition for learning.

Become the expert customers rely on

Build confidence and product knowledge.

Sharpen the skills that matter

Stand out and advance in your career.

Built for real-world impact

Short-form Video Learning

Your products explained the way people actually consume content.

Spaced Repetition Engine

Refresher content delivered over days for long-term memory.

Rewards & Recognition

Incentives and recognition that drive participation.

Real-Time Analytics

Track who knows what. Improve campaigns with one click.

Seamless Distribution at Scale

Push to thousands of team members across retailers instantly.

Qualitative Feedback Tools

Collect insights directly from frontline teams.

Meet the team

The people behind frntlne, building the future of frontline training.

Michael Solomon - CEO of frntlne

Michael Solomon

CEO

Malcom Booth - CFO of frntlne

Malcom Booth

CFO

Kyle Mantesso - CTO of frntlne

Kyle Mantesso

CTO

Georgia Lundy - Content Manager at frntlne

Georgia Lundy

Operations Director

Talia Benatar - Content Lead at frntlne

Talia Benatar

Production Director

Ready to empower your frontline?

Let's transform how your teams learn — and how your products sell.

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